Explorer

Explore the Unknown

Uncovering forgotten history through modern tech.

Professional

Build What's Next

Turning complex concepts into scalable systems.

THE BOOK

The Footprints of the Gods

A deeper look into ancient civilizations, hidden patterns, and the stories that shaped human history.

Footprints of the Gods book cover

A bold investigation into ancient civilizations, giant traditions, megalithic sites, and the hidden patterns running through world mythology — co-authored with Jim Vieira.

  • Ancient civilizations
  • Megalithic sites
  • Giant traditions
  • Polydactyly symbolism
  • Forgotten history
  • Global myth parallels

LATEST WORK

AI Filmmaking in Wilmington, NC

Generative AI filmmaking for Wilmington, North Carolina — commercial ads and cinematic narrative storytelling, from research and scripting to character development and final production.

From Artifact to Cinematic Character

In collaboration with History Channel talent, we used generative AI to replicate the client's likeness and voice, placing him into AI-generated environments including ancient Mesopotamia and a stylized book study. In parallel, we created larger-than-life characters set in pre-biblical worlds through character development and narrative design. From script to storyboard to final production, this project highlights a fully generative AI workflow that combines real talent replication with cinematic storytelling.

CHARACTER DEVELOPMENT

Building Larger-Than-Life Characters

Beyond replicating real talent, we use generative AI to design original characters and concept art for pre-biblical and mythological worlds. From initial sketches and reference research to fully realized hero shots across multiple environments, every character is developed with intention — fusing historical inspiration with cinematic production design.

AI-generated lion-warrior god concept alongside ancient Mesopotamian artifact reference
Talent likeness replication across multiple AI-generated environments

AI AD CREATIVE

Cinematic AI Video Production That Drives Performance

Scroll-stopping ad creative built from real, relatable moments — whatever the business. We anchor each campaign on a trigger the audience instantly recognizes, then engineer multiple variations in parallel to feed the ad algorithms, drive cost per click down, and scale winning creative fast. The same generative AI pipeline works for apps, services, and products alike.

CAPABILITIES

Skills & Capabilities

Strategy, engineering, marketing, and AI-powered creative — built to ship and built to perform.

Product + Strategy

  • Product Management
  • Product Marketing
  • UX / UI Direction
  • Growth Strategy
  • Conversion Strategy
  • Lifecycle Marketing
  • Customer Journey Mapping
  • Go-To-Market Strategy
  • Feature Prioritization
  • Data-Driven Decision Making
  • User Research
  • Market Research
  • Competitive Analysis
  • Positioning & Messaging
  • Pricing Strategy
  • Monetization Strategy
  • Funnel Optimization
  • Retention Strategy
  • A/B Testing Strategy
  • KPI Definition & Tracking

Development + Systems

  • App Development
  • SaaS Development
  • iOS / Android Direction
  • React Native Direction
  • UI/UX Design
  • Rapid Prototyping
  • Frontend Architecture
  • API Development
  • Workflow Automation
  • AI Integrations
  • Data Analysis
  • Dashboard Development
  • System Architecture
  • QA & Testing
  • Agile Methodology
  • Cross-Functional Collaboration

AI Video + Creative

  • AI Video Production
  • Generative AI Content
  • Historical Reenactments
  • Cinematic Ad Creative
  • Character Development
  • Voice & Persona Modeling
  • AI Talent Simulation
  • Script & Shot Planning
  • Storyboarding & Previsualization
  • Rapid Prototyping
  • Content Strategy
  • Video Production
  • Post-Production Enhancement
  • Multi-Platform Formatting

Marketing + Advertising

  • SEO Strategy
  • Technical SEO
  • Local SEO
  • Google Ads
  • Meta Ads
  • YouTube Advertising
  • Programmatic Advertising
  • SSP / DSP Strategy
  • Retargeting Strategy
  • Funnel Strategy
  • Landing Page Strategy
  • Conversion Rate Optimization
  • Lead Generation
  • Audience Targeting
  • Campaign Strategy
  • Creative Strategy
  • Email Marketing
  • SMS Marketing
  • Go High Level
  • CRM Automation
  • Conversational AI
  • AI Lead Nurturing
  • Performance Analytics
  • Attribution Tracking

SELECTED WORK

Portfolio

A snapshot of recent apps, AI video productions, and marketing systems built through Deviate Media.

Modern app and dashboard interfaces

Apps

Product builds & custom systems

SaaS platforms, mobile apps, dashboards, and internal tools built end-to-end.

Cinematic AI-generated historical scene

AI Video Production

Cinematic AI video & ad creative

Historical reenactments, ad creative, and visual storytelling powered by generative AI.

Abstract marketing analytics visualization

Marketing

Campaigns, SEO, and growth systems

Strategy, paid media, content systems, and growth campaigns that move the numbers.

SERVICES

Work With Me

I partner with founders, brands, authors, and agencies in Wilmington, North Carolina and beyond on AI filmmaking, product development, and marketing systems.

App Development

From concept to launch — mobile and web apps, dashboards, and SaaS platforms.

AI Video Production

AI filmmaking for Wilmington, NC — commercial ad production, cinematic narratives, and historical reenactments.

Marketing Strategy

Paid media, SEO, and full-funnel growth strategy that drives measurable results.

Product Direction

Roadmap, positioning, and UX direction for products that need a clearer line.

Campaign Development

End-to-end campaign builds across creative, media, and lifecycle channels.

Automation Systems

Agentic AI and workflow automation that turn missed leads into booked jobs.

Book a call

Talk it through in 30 minutes

Pick a time that works for you and we'll cover your goals, scope, and the fastest path to shipping.

Send a message

Tell me about your project

Share a few details and I'll follow up with the best next step.

INSIGHTS

Field Notes

Essays on generative AI, filmmaking, and the systems that shape modern storytelling.

Film crew shooting at sunset on the Wilmington, North Carolina riverfront

AI + FILMMAKING

Generative AI Filmmaking in Wilmington, NC: A New Chapter for Hollywood East

Wilmington, North Carolina film history meets generative AI — commercial ad production and cinematic storytelling for brands and filmmakers.

Filmmaker editing an AI-generated ancient warrior character in a dark editing suite

AI VIDEO PRODUCTION

The Future of AI Video Production for Storytelling

Character consistency, voice replication, and cinematic ad creative — what AI video production unlocks for brands, authors, and filmmakers.

ABOUT

About Greg

Author, world explorer, filmmaker, software engineer, and founder of Deviate Media — connecting ancient exploration with modern technology.

Greg standing at a mountain ridge above the clouds at sunrise

Greg Maestro is an author, filmmaker, software engineer, AI video creator, and marketing strategist. His work spans ancient exploration, modern product development, AI-powered storytelling, and the growth systems that bring brands to scale.

Through Deviate Media, he builds apps, campaigns, and creative systems for founders, brands, and agencies — and through his book, he traces the stories that shaped the world we walk through today.

CHOOSE YOUR PATH

Two Ways to Begin

Read the book or work with me directly.

READ

The Footprints of the Gods

Step into the investigation that traces humanity's oldest stories.

Read the Book

BUILD

Work With Me

Product, marketing, and AI creative built to ship and perform.

Work With Me